360 Solutions






New Music: Having new material is essential to our "touring with a purpose" philosophy. In the ever declining record industry, promoting and selling your music on the road is a prime opportunity. By having new material to tour behind you can maintain an active fan base and create a revolving revenue stream while peaking interest from talent buyers and promoters. New material serves as the foundation of growth.

Image/Branding: Properly branding your image and product is as exciting as it is necessary. In this phase one must properly design album artwork, promotional material, visual media and high resolution photos that match the theme of the new music. Cohesiveness is key and it is important that all websites, including social networks, are updated with the specific fresh look. You are creating the tools that will be used to garner buzz and build/maintain your target markets.

Promotion/Building: This is the time for utilizing the proper tools created in the Image/Branding period, otherwise known as "The Big Push". Promotional material needs to be sent out to all markets. Street teams must be in full swing. All online blasts and social networks along with blogs must be engaged.

Touring: Key markets, target venues and strategic timing. Merchandise must be ready.





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